Overview of Digital Catalyst


Foundation, Vision and Preplanning

Consider the adage with regard to business: evolve or die

Treading water is actually going backwards. Think of companies which were once household names which sat still on their stack. By failing to continue innovating, they fell behind their competitors, didn't even see the disrupters, and did not jump onto the emerging technology trends (e.g. Blockbuster, Blackberry, Kodak, etc).

Keeping up to date with technology today means survival tomorrow.

 


Your business is the sum of ideas taken from other businesses.

Modelling from others gives your business a great jumpstart point. When we build a website, an application, a brand, a design, or architect a cloud platform strategy, we always explore the why and how your idea took root. We also look to model from similar sucessful businesses already proving the case.

Fast-tracking someone elses ideas are a good kickstart for your business.

 


Business is simpler when you can work from anywhere.

The cloud eliminates the costs and stresses of maintaining your own infrastructure; it moves this burden to experts. Systemising your business and centralising data simplifies staff collaboration, data reporting, storage and security. Staff simply connect to the services from their device(s) and they are at work.

The cloud is the mobilisation tool which will transform your business.

 


We have over 1000 projects to our name spanning many sectors.

Since starting back in 2001, we have accumulated a great depth of experience in the fields of web and application development, marketing and infrastructure platform solutions. We began and still spend lots of time in the SME space, but in recent years have added well known corporate clients to our client base.

Our wholistic perspective and technical depth delivers potent solutions.

 



Project Planning & Systems Design

We use the SCRUM methodology for web project management. What is it?

SCRUM breaks down larger development projects into small iterative time-boxed "sprints". Each sprint concludes with a team review to re-prioritise requirements for the next sprint. The continuous improvement approach factors in discovered problems, new requests, and changes. A backlog document is the project audit log.

Because failing to plan is planning to fail.

 


Our platforms and partnerships make up the richness of our service offering.

Customers look at four aspects when considering a supplier. These aspects are price, service, quality and alignment. The platforms we have adopted and partnerships we have formed directly impact on the experience and the quality of the solutions we provide and their alignment with your business requirements. 

Choose a technical partner wisely: you inherit their platforms and partnerships.

 


Information is now expected at the fingertips of customers and staff.

Given over 50% of searches are now done from mobile and portable devices speaks volumes about businesses needing to develop their platforms for immediacy. Businesses that cannot provide services with up to minute information are doomed in a technology rich future. Why? Because savvy users will go somewhere else. 

The end user experience is critical to the loyalty of your customers.

 


Branding is the process of creating and disseminating your brand name.

Building a brand is simply about creating trust using a recognisable and lasting impression in the minds of customers. This starts with a logo and extends into website theming, social networks, website and print imagery, email signatures, business cards, vehicle wraps and other marketing material. 

Brand recognition through repeated exposure builds trust in clients and prospects.

 



Platform Infrastructure & Security

Your business continuity depends on fast and reliable systems.

Our platforms are built to perform, be reliable and be simple. There is no compromise when your business depends on its technology. This is why shared hosting does not compare to our managed platform approach. Our solutions can also include uptime guarantees and an SLA to suit your specific requirements.

Reliable systems are just as important as reliable staff.

 


Our infrastructure can become the backbone of your business.

Our best-breed solutions are suitable for websites, intranets, CRM, applications, email, and DR / backups on both Australian and global infrastructure. We deliver in cloud, dedicated, virtual, and shared environments, and support both Windows and Linux operating systems. Our solutions have options for SLA.

Our infrastructure curtails the burden of serving, security, storage and backup.

 


In today’s business world, email is still at the heart of communication.

Our mission critical email systems are delivered with an uptime guarantee of 99.9999% and an SLA, and include built-in disaster backup and recovery which you cannot get with Office365. It also boasts an intelligent 7 layer filtration for spam and viruses. Purchase on a per mailbox basis in any combination of MS Exchange 2016, IMAP or POP3.

And local systems engineers are available to talk to when you need help.

 


Business continuity depends on your systems being secure.

We provide layered security protections for your website, intranets, email, documents, and custom web applications. Our solutions include SSL certificates, enterprise grade web firewall, protections against content theft, email obfuscation, spam honeypots and bot filters, DDOS attack protections, and continuous maintenance plans.

When it comes to protection, prevention is always better than a cure.

 


A slow loading site or system loses your customer very quickly.

Boost your load times on our world class global infrastructure and technology usually only afforded by larger enterprises. Even if your site is not hosted with us, we can still accelerate load times by running your DNS. And did you know that faster loading websites are rewarded with better search rankings?

We even include some performance boosts as part of our standard hosting.

 


Backups are the equivalent of insurance when it comes your business data.

If your business was hit by disaster could it recover? Is your backup up to date? What could you afford to lose? Have you tested a recovery? Our backup solutions provide protection for email, systems, databases, business documents and accounting data. Once disaster has struck it may be too late; many businesses don't recover.

Business continuity is dependent on appropriate backup and a quick recovery.

 


Need to securely access and share large files between multiple PCs or with clients?

Using our web-based network drive, you can access and share files of any format from within secure isolated 'site' containers. Avoid the inefficiency of emailing documents to yourself. For large files, avoid the costs and time delays of having to send files to clients on DVDs or flash drives via post.

Enjoy real time synchronisation across all devices after saving your documents.

 



Application Development

We integrate your website, intranet and applications onto a single platform.

Businesses without a website lack credibility. It is the first point of contact prospects explore your suitability to service them. It needs to clearly define your offering, how you differentiate yourself from competitors, it needs to be found in search, and present you professionally. But now the modern website must also be intelligent.

Not all websites are created equal. Web intelligence is the next wave.

 


Legacy desktop applications trap businesses behind the office modem.

This means your data is scattered, your systems require dependence on staff, and doing is business slow. Converting your desktop applications to web-facing applications means a centralisation of your systems and data, real time reporting, flexibility for your staff work life, and easy support for Bring Your Own Device.

Basically web-facing applications mean doing business anywhere.

 


Managing the lifecycle of your business documents is critical.

The lifecycle of content includes how it is centralised, created, stored, versioned, categorised, searched for, protected, and who can access it, and share it. Collaboration is a complex system-driven process. Our solutions connect staff to each other and your supply chain, so they can collaborate around content on any device.

Centralisation means collaboration over business knowledge.

 


Provide accountability around the sales process and servicing customers.

Streamline the administrative burden of tracking leads, opportunities, pricing, sales pipeline, strategy, and sales reporting. Digital Catalyst recommends SuiteCRM: an award-winning CRM application functionally equivalent to the major product suites like Salesforce, Oracle, SAP and Microsoft Dynamics. We use it ourselves.

Never lose track of accounts, leads, opportunities, or contract dates again.

 


APIs and web services integrations share data between systems.

Instead of reinventing the wheel, take advantage of backdoor connectivity between well established systems by programming against their APIs. Connecting applications in this way facilitates business workflow and dataflow without user intervention removing the burden of manual data rekeying and/or data entry error. 

Automate your business by sharing data between systems in real time.

 


Shopping carts and e-commerce build a community around your business products.

Our e-commerce solution can accommodate virtually any requirement. You can sell physical products, subscriptions, event registrations, and even digitally downloadable content. Moreover our framework is modular and scalable which means extending or upgrading later does not require starting again.

Online commerce provides customers continuous access to buy from you.

 


Build custom applications can use QR codes as links to improve business efficiencies.

We deliver custom QR code solutions for businesses and advertising agencies. A QR Code is an optical machine-readable representation of data, which shows data about the object to which it attaches. They are represented by rectangles, dots, hexagons and other geometric patterns in 2 dimensions (2D).

Bridge the gap between the print and digital worlds using QR Codes.

 



Consulting, Training & Support

Implement strategies to improve rankings and attract website visitors.

Search Engine Optimisation (SEO) is the process of continuous improvement of your website to increase its search rankings. This is achieved by combining techniques in website engineering with the right marketing angle to get your site found. This process has become much more complex over recent years.

Talk to us if attracting business through your website is a problem.

 


Engage customers with email, SMS, marketing automation and social networking.

Use powerful analytics tools to gain insight who is looking at your email marketing messages, what parts of your message may have attracted their attention, who has clicked on links, and who has deleted your email messages. Gain knowledge to unlock repeat sales from your existing customers.

Stay at the top of customers minds with your products and services.